Starting with the fish, the industry works hard to ensure that the fisheries themselves continue to produce a maximum sustainable yield while protecting the wider marine ecosystem through effective fishery management. This fishery management is based on well-recognised principles that have a strong evidence-base, such as for example the FAO’s Code of Conduct for Responsible Fisheries (CCRF). To underpin responsible sourcing, there are a series of certification schemes (e.g. MarinTrust, MSC), that provide confidence through the provision of independently audited schemes on fisheries performance. Over 50% of the worlds' combined production of marine ingredients is now certified to the MarinTrust standard and this number will continue to rise. In areas where certification can’t yet be achieved, Fishery Improvement Projects (FIPs) are set up to help fisheries work towards sustainability and start the process towards further certification.
Once at the plant, certification schemes ensure that this vital resource retains its inherent high quality and that it is correctly utilised through the production process. For shipping and storage, the high quality is maintained through the use of antioxidants, ensuring the full health value of the long chain omega-3 fatty acids (EPA & DHA) are provided to the consumer through the incorporation into compound feeds or directly through fish oil capsules. Plants that have yet to achieve certification can start the process through the MarinTrust Improver Programme (IP).